Live Oak IT Partners was formed in 2014 with the goal of providing a customer-first approach with custom solutions to the IT services industry. Live Oak differs from typical, robotic offerings in that it equips their clients with the knowledge and infrastructure needed to properly run their businesses. Live Oak works with companies of all sizes from startups to Fortune 500 brands.

The scope of the Live Oak + Heart of the Sun partnership included new branding, identity, overhauling their existing website, digital ads, stationary, and printed marketing collateral.

Visit website: goliveoak.com

Design direction

In an attempt to humanize a space that revolves heavily around technology, the design system palette samples natural, organic, and earthy tones. Paired with the soft edges of the font in the wordmark, the branding helps reinforce Live Oak’s mission of ‘Making IT Human’.

Credits to Chad Theetge and Will Byergen for creative collaboration.

Website

LiveOak-Mobile-iPhone.png

Mobile